Supplementation and the Supplement Industry – An Introduction

If you are not really acquainted with supplements, trying to purchase for them can be confusing and overwhelming, because there so many different brands and products, with new ones developing all the time. There are currently so many products it is practically impossible to keep track of other good foods. Even people who work in the supplement industry tend to think about certain areas, such as vitamins/minerals, sports supplements, herbs, etc.

Supplements can be also confusing, because depending on who you talk to, you perhaps very different thoughts and opinions. Many people have extreme or biased views of supplements, with normal folks on one side saying everyone to be able to take many different supplements and people on the component saying all supplements are worthless. There’s issues, the the fact is somewhere in considering. There are certainly some great supplements available, but many products essentially worthless, while have some positive benefits, but are not worth the cost for them.

Perhaps the greatest amount of supplement confusion stems from the marketing tactics companies use to promote their products, especially in magazines. Many health and wellness magazines are belonging to the same company as the solutions that are advertised on the magazine and even some of the articles are made to promote their own brand of cures. When I worked in supplement stores I frequently spoke with folks about supplements as it was interesting several people had biased views towards or against certain brands based on which magazines they seen.

To make matters worse, supplement marketing often sites scientific research to add credibility to products, but this info is rarely presented within an honest and straightforward way. In many cases, the research is poorly done, financed by the supplement company, have results that have been refuted by a studies, or include nothing to do with the product for sale. Unfortunately, the only way to a choice in which the studies and claims are legitimate is to find and read crucial to you . study, but great a daunting task even for folks the industry. Of course, supplement companies are well aware of that fact they as well expect that men and women not fact check their claims.

By quoting information from scientific studies, companies often just go ahead and make their products sound better compared to what they actually are. Atmosphere thing is both reputable and disreputable companies use this course to help market their products. Significant difference between the positive and negative companies is reputable companies put quality ingredients in some and the labels contain accurate data. Disreputable supplement companies may have lower sums of ingredients than the label claims or their supplements can not even contain lots of the listed ingredients in.

Companies frequently make do with making questionable claims or lying how much of a component is in a product, because the supplement industry is not government regulated. However, while the product itself is not regulated, there is a regulation about what information can be visible on a label. For instance, companies aren’t allowed to make any claims about products preventing or curing diseases. Instead they have various other what are called “structure/function” claims.

A structure/function claim would be business transactions on a calcium supplement label stating that “calcium is essential for strong bones.” The label is not supposed to state “this supplement helps in avoiding osteoporosis.” Any supplement that references diseases such as osteoporosis must also convey a statement like, “This supplement is not intended to diagnose, treat, cure or prevent any deseases.” These statements are required, because government regulations say that only a drug can make a claim about preventing or treating diseases.

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